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Lou & Grey is an exciting evolution of the LOFT lounge collection, and a new movement in women's retail based around a thoughtfully designed and edited collection of easygoing, texture-rich styles for every day. The store space is where beautifully made clothing seamlessly fits with a selection of apothecary, accessories & more handcrafted by independent US makers. This curated experience will envelop the customer in a world that piques curiosity and surprises her senses. Customers are invited to linger, discover, settle in-and keep coming back. Lou & Grey clothing is for the woman on the go who never wants to choose between style and comfort. They're the easy pieces that work for any situation she's in. Lou & Grey is more than a brand, it's a lifestyle.

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